Friday, November 4, 2016

iPhone Online Marketing Strategy

Reading this iPhone review, I wanted to check back at Apple Online marketing strategy to the iPhone. Like all Apple marketing, the iPhone online strategy is incredibly clear, basic and clever. With all the basically apple icon, Apple focuses on the pure innovative style of their items without all the fluff. The iPhone was launched by Apple in June, 2007. The bottom-breaking kind of the iPhone was touted for months prior to the initial release and possesses remained the the best when it comes to cell phones over the past several years. Before the iPhone's official release, Apple ran four television commercials promoting the newest cell phone.

 

The 1st from the commercials portrays the brand new iPhone as the next step up from your popular iPod. The iPod was extremely popular until this aspect, and the iPhone was allowed to be the following-generation iPod, oh, and it's another phone! The advertisement displays each of the enhanced features obtainable in the ipod and iphone, plus much more, the idea being "There's never been an iPod that will do that."

 

No comments:

Post a Comment